Instagram is a social networking app designed to let you share videos and photos online. Most people think it’s just a way for people to share their vacation photos or what they eat with friends.
But Instagram has become a social media powerhouse. It has become a great place for businesses and brands to connect with their followers and increase sales. In a month, over 120 million people on Instagram will visit a website, get directions, call, email or direct message to learn more about a business based on what they saw on Instagram .
Easy to use
Instagram is incredibly easy for everyone to use. Even if you don’t have a lot of experience with social media websites, you will find that Instagram has a very user-friendly interface that you will learn to use effectively in no time. It’s a great way to give your business a bit of personality and spark customer interest.
You usually have to spend money on tools and resources to improve and grow your business, but you can create an Instagram account for free by downloading the app on your smartphone or tablet. There is no limitation. You also don’t need to spend any money to create a business profile.
A business profile on Instagram allows you to gain valuable information about your followers. This is unique information available only to business account owners. You will learn more about who your subscribers are and when they are online.
Reach a large audience
Millions of people around the world use Instagram every day. Using hashtags makes it easy to show your posts to people looking for specific information about your business, products, or services, but who may not yet be following you.
To show creativity!
Getting a business profile on Instagram will allow you to get creative with the videos and photos you post. You need to post unique, quality content if you want your business to be successful on Instagram.
You can get creative using Instagram stories. It is a feature that allows you to post a photo or video but it is only available for 24 hours. After, it’s gone. Because they are not here forever, people are encouraged to view and share them quickly. For businesses, Instagram Stories have great potential and can be used to boost business if used correctly.